Posted in Uncategorized on Jun 8th, 2008
Just read an interesting post at Versa Creations, and the gist is that global price surge in fuel and food have caused food stable like rice, corns, wheats etc to rocket by 40-60% in Asia. That will be tough for lots of average families.
Vivienne observed that even banks are offering rice as incentive to both [...]
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Customers buy for their reasons, not yours.
~ Orvel Ray Wilson
Mostly true, customers bought because they can derive a benefit or a solution to fix their problem. Regardless if it’s an emotional reason or a rational explanation, they made the choice. Of course, you can persuade them to see from a different perspective which is [...]
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Posted in Marketing Campaigns on Jun 3rd, 2008
An Indonesian businessman threw 100 million rupiah ( (US$10,600 or 5,429 pounds) from an airplane on Sunday 1 June 2008 as part of a marketing ploy for his second book.
Tung Desem Waringin, author and motivational speaker whose first book, “Financial Revolution”, was a bestseller, is known for his unorthodox marketing methods. In 2005, he rode [...]
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