Posted in Uncategorized on Jun 28th, 2008
Honestly, I don’t know.
When “Get Google Ads For Free” was launched in 2007, it raised quite a lot of eyebrows. Many rushed to buy Dr Jon Cohen’s secret weapon while others called him a fraud. Today, a fellow blogger asked me for my opinion. I said I have absolutely no idea. Together, we googled [...]
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If the circus is coming to town and you paint a sign saying “Circus Coming to the Fairground Saturday,” that’s advertising. If you put the sign on the back of an elephant and walk it into town, that’s promotion. If the elephant walks through the mayor’s flower bed, that’s publicity. And if you get the [...]
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Marketing is not an event, but a process . . . It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely.
~ Jay Conrad Levinson
It is so strange that some merchants put up an advertisement [...]
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Posted in Agency Rants on Jun 15th, 2008
According to this site, Britain is considering to make the cigarette pack in black and white with just the brand name. The Brits believed that a less attractive package will deter the young people from picking up the unhealthy habit of smoking.
Honestly I have my doubts. Sometimes people smokes because of peer pressure. They don’t [...]
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People don’t want to be “marketed TO”; they want to be “communicated WITH.”
~ Flint McGlaughlin
Put it in another perspective, people likes to learn but not necessarily, they like to be taught. Think about it, “marketed to” and “communicate with” and “learn” and “teach” are actually polar apart.
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