The Marketing Agency Talk

Off-line and online marketers should not shy away from blog advertising to promote awareness and sale. A blog is now no longer seen as a mere electronic diary. A credible blog is a good source of information. I’m sure you found yourself landed on someone’s blog when you ‘google’ for work and leisure.
With blogging [...]

Read Full Post »

Someone recently told me: “I think branding is positioning your product in the mind of the prospect such that they identify your product with meeting a certain need or want.”
Quite apt, unlike one school of thoughts that believe that branding is merely “an identifying symbol, words, or mark that distinguishes a product or [...]

Read Full Post »

How important is winning creative awards for you if you are a designer or a copywriter? I would say the awards would strengthen your belief that you are on the right track and for your boss to look out for a higher position for you when the next promotion period comes.
It’s the same in the [...]

Read Full Post »

My college friend, who lives in Bosten, is moving to Australia to join her finance who has since taken up a 1-year contract there. Other than her own stuffs, she has to arrange for all his belongings including his favourite paintings of Mouly and Raya Sorkane to be moved at the same time. The packing [...]

Read Full Post »

Do you do joint venture only when you are promoting your own product? There is a common misconception among many internet marketers that you can’t develop Joint Ventures because you are only promoting an afflilate product.
Jinger Jarrett who is the author of the book, “Internet Marketing for Free: The GUIDE” (available on Amazon), thought [...]

Read Full Post »