The Marketing Agency Talk

The simple answer is it is more efficient, more refined operation in generating prints. It is also the most common and practical printing process used by commercial printers all over the world. Offset printing is widely used for business cards, brochures, catalogs, calendars, flyers, postcards and posters you required for your maketing and advertising purpose.
The [...]

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Just spoke to a friend from the USA and he told me his brilliant idea to cover his monthly petrol bills. I’m sure most car owners haven’t thought of it.
Would you sell your car door space as advertising space? Recently, there was this Hello Kitty car that sold millions of dollars. So making an [...]

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Lots of advertisements sell features and not benefit.
Example A
Restaurant XYZ may place an advertisement with the restaurant’s name right at the top. In the center, there are mouth-watering food images to tempt you. Right at the bottom are the mandatory address, phone numbers and business hours.
Example B
Restaurant RSQ also had it’s name right at [...]

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To write a great copy for your advertisement or sales copy, here are 4 tips
1. Your prospect is the Priority, not you.
Everything you write must be focused on the prospect, not you, not your product. Whatever you write about your offer has to benefit your prospect’s life, making it better, easier or more comfortable.
2. List [...]

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Have you had the experience of inviting the top marketing, creative, public relations agencies to pitch for your campaign? After scrutinizing all the awesome proposals, you made your choice. You believe you have chosen the “dream team”. Except that this dream team starts giving you nightmares
The team that worked with you during the pitch has [...]

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