Posted in Review on Dec 30th, 2009
TBWA India has just fallen out of grace. It should be a happy and fun campaign but the TBWA India’s Haagen-Dazs ice cream launch in India has successfully offended many Indian nationals and subsequently trigger an avalanche of backlash by bloggers.
The offensive posters were prominently displayed the very first Haagen-Dazs outlet in a Delhi shopping [...]
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Posted in Insider Talks, Review, Tips on Mar 18th, 2008
Jacob Cass of Just Creative Design had written a very interesting post where he singled out 15 tell tale signs that a graphic designer isn’t above the mark.
If you are a designer, I’d suggest you hop over there right now to see if you have made some of the “mistakes”. Here is a short list [...]
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Posted in Review, Tips on Dec 10th, 2007
Just spoke to this prospective client who wanted to inaugurated his launch via an online promotion. He intended to launch it in mid January with much fanfares. He has great ideas but fell short of execution. For an online promotion to kick off, he must first have his domain name, hosting service and a website [...]
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Posted in Review, Tips on Nov 20th, 2007
How often have you experienced this yourself:
I worked all through the weekend. I got them all done. But just when I started to print … the computer crashed and I didn’t save.
I committed this crime many times. The last time was earlier this month.
Now, that would not be too traumatic IF a backup [...]
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Posted in Review, Tips on Nov 11th, 2007
Most people will buy life insurance, hospital and surgical insurance, car insurance and even home insurance for their house. However, would you pay for “obscure” insurance like pet insurance, content and building insurance or even courier insurance with Fedex or DHL? Would you even buy a work-related insurance to protect your company, your work mates [...]
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