The Marketing Agency Talk

Direct mail is a powerful tool to deliver a message straight to your target customers’ doors and by talking to them directly, more business will be streamed to yours.
The 6 Benefits of Direct Mail
Mass advertising like TVCs, print ads, radio commercials, etc, are expensive. Many start-up as well as small businesses may not be able [...]

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Some companies felt that direct response marketing or direct marketing is more effective than above-the-line advertising. In fact, we see an increase of business from below-the-line over the recent years. A client recently asked us over coffee how a powerful brochure is created. That was an intelligent question and I’m surprise that we were seldom [...]

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A high-quality and unique business card can gain a client’s admiration and respect. Therefore, a well conceptualized and designed business card can efficiently attract potential clients too. This little 90×60 mm card is your first opportunity to persuade and convince prospective clients and existing clients that you and your company are worthy business partners. Your [...]

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An Indonesian businessman threw 100 million rupiah ( (US$10,600 or 5,429 pounds) from an airplane on Sunday 1 June 2008 as part of a marketing ploy for his second book.
Tung Desem Waringin, author and motivational speaker whose first book, “Financial Revolution”, was a bestseller, is known for his unorthodox marketing methods. In 2005, he rode [...]

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As I left for home this evening, I saw the baker down the street putting up Christmas stockings at the entrance and lining his shelves with poinsettia and candy sticks. I watched for a while, looking at the Christmas wreath and stocking, feeling very nice. Christmas celebrates the birth of Christ but it also celebrates [...]

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