I just followed 2 links from ReallyNiceVacations.com to SuperiorRugs.com. The first link text I clicked was “cheap rugs” and it led me to it’s home page. I followed another link text that said “area rugs” and it brought me to a “clearance area rugs” page.
I understood that the writer was highlighting the fact that we [...]
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Posted in Copy on Mar 22nd, 2008
I just read an interesting article by David O Connell, and I’m reproducing his “Nine E-Book Writing Tips” below:
These days it’s quite easy to make a lot of money online writing and selling e-books and other information products, plus, writing an e-book is a virtually risk free endeavor. Even in the unlikely event that you [...]
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Posted in Copy, Internet Marketing on Mar 16th, 2008
There’s only words and pictures to convince a reader if he should stay online or click away. Good online copy writing invites a person to navigate further and deeper into your website.
1. Use SEO friendly key words
Online marketers depend on a killer sales letter to make sales. Online articles depend on keywords to get readers [...]
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Posted in Copy on Mar 10th, 2008
Writing an article puts whole lot of responsibility on the writer’s shoulders because you are seen as an expert in that area. Don’t think for a minute that writing comes easily for professional writers. They can do it swiftly and expertly because of knowledge, experience, research and lots of practice. So how do ordinary folks [...]
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Posted in Copy on Jan 21st, 2008
A few of our clients prefer to write their copy. Not because they don’t believe we could deliver a good job, but these folks have a penchant for writing. Since they own the products, they rightfully felt that they know the in and out of their stuff more intimately than us. All they wanted [...]
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