Posted in Agency Rants, Tips on Dec 3rd, 2007
One of the challenges of running a marketing agency, is the fact that many clients today operate at the regional level rather than local. Any agency who wishes to keep the big accounts must be prepared for that. Then of course, a huge cost is incurred in international calls. This is fine if you have [...]
Read Full Post »
Posted in Agency Rants, Review on Nov 1st, 2007
Irvin Alper’s told his nephew “You will never be able to sell a pair of shoes over the internet!”. It was good that Matt Alper has faith that he will be successful, otherwise we will not see his online shoe stores like metboots.com that specializes in work wear, hiking and hunting boots. It’s a myth [...]
Read Full Post »
Posted in Agency Rants, Review on Oct 31st, 2007
I was more amused than angry when a friend said “You people in the advertising are to be blamed for excessive spending. What’s average will look great after you guys wrote it, photographed it, and designed it. I almost max out my credit limit last month.” I actually laughed, that’s what advertising is all about. [...]
Read Full Post »
Posted in Agency Rants on Oct 15th, 2007
Today is Blog Action Day and bloggers are encouraged to contribute their views on environmental issues. I always support conservation and preservation. I believe that if we consciously put in an effort to reduce, reuse and recycle, we can make the world a better place to live in. I don’t like global warming as it [...]
Read Full Post »
Russell Brunson is giving out his latest report, The IM Myth (i.e.,The Internet Marketing Myth) for free. And not only that, he is offering everyone $1 who download it. Well, we know many internet marketers give out something for free in order to collect emails to up sell and cross sell them something related. So [...]
Read Full Post »