The Marketing Agency Talk

Have you been interrupted at work with a phone call asking if you wanted to get a credit card? The telemarketer would rattle off a string of tempting benefits and instant rewards. You would probably say something like, “Yes, I’ll get it if it is provided free” but what if it’s not free? Usually corporate cards are not free. Comparing credit cards and the various deals they offer makes perfect sense, especially if you are paying for them.

For my agency, I just went through such an exercise. I spent many hours talking to different telemarketers and relationship managers to get the information to compare the cards. This is really too tedious and tiring. Trust me on that as I spent many weeks talking, analyzing and comparing; just to get the best deal for my agency some time back. This time around, I’m smarter, I used creditcardflyers.com. I chanced upon this website which allows you to Compare Credit Cards from 19 banks. The site is really easy to use. In a fast-paced, highly competitive world today, to get any business transaction concluded online, the marketer must provide information logically, sequentially and systematically, fast. Clicking on creditcardflyer.com hyperlinks led me to the relevant pages very quickly. That gave me a good impression of the company, as I have absolutely no patience to wait for a page spooling forever, waiting for transfers of data and images. This site has no such problem. A big plus is you will get all the information you think you’ll need and more.

To compare preset cards, all you need is to select your shortlisted bank. Just to illustrate, when you click on Advanta, there is a “Compare Credit Cards >>>” hyper-link at the top right corner that’s really useful. It will direct you to a quick “compare page” where you’ll see 3 credit cards offers from Advanta. All the statistics are neatly arranged in 3 columns, so when you run your eyes from left to right, you can gather and compare all the information very quickly and efficiently. All the information are literally at your finger tips. If the service provider has more cards, like Citibank which has 28 credit cards to offer, you will see an amazing long row of 28 cards for you to check and compare. It’s simply awesome.

As the website has 19 banks offering more than 150 credit cards, you can compare to your heart’s content, using the chart table to determine if there is a special interest, a category, bank or card issuer that you are keen on, and then narrow down your search. To illustrate, when you are at the home page, first click on the “Apply for a Credit Card“, then click on “Compare Credit Card Offers by Special Interests”, and you will have a wealth of information to compare the different kinds of credit card offers that meet the most of your criteria. If you are like most people (me included), you will definitely want to see a comparison by “rating “. To do this, click on Top Rated Cards. There are always good reasons why some cards are favored over the others. I would want to know, wouldn’t you?

One selection criteria that I will always check out is the rewards systems. Most service providers will provide bonus points or bonus dollars for every $X spent, and you can exchange such bonus points/dollars for goods and services. I have been to Borders to buy quite a few books on such bonus accounts. It is such a sweet deal that I wouldn’t chose a bank that doesn’t offer such a reward system. Over here, you can discover the best credit card reward deals by doing rewards comparison via rewards points comparison.

If you have ever shopped for the best deal for credit cards by talking to telemarketers and relationship managers like I did before, you will know that the creditcardflyers.com site is made with the customer in mind. Aesthetically, it may look a little text heavy but the site is extremely user friendly. I like the functionality and the ease with which I could navigate through the site. By the time I was done, I had more confident in applying for my staff’s credit card here.

A successful website is not about pretty pictures with lots of blink blink darting here and there. It’s about information, information being laid out in a logical, sequential and systematic manner and all such information can be downloaded fast, really fast.

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