Will You Hire an Online Marketing Agency?
Jul 28th, 2007 by MAT.
Most companies never think of engaging an online marketing agency. This is really strange as we would spend many days selecting the “best” marketing/advertising/OR agency. Yet, we stop short of replicating the process when it comes to online marketing.
Many companies are not even aware that there is a distinction between online and offline marketing! Appointing some hot-shot ad agency which has won awards does not guarantee they have a sure-win formula for online businesses. You cannot just tell your executive, “Yes, Mary, let’s have a website with the campaign.”
If only it were so easy. Why don’t you go hire an online marketing agency and ask them to look into your offline marketing projects?
[tags]online marketing agency[tags]
