The Marketing Agency Talk

We are in the information era where information comes to us whether we like it or not.

When we hit the streets, we are bombarded with big billboards above commercial buildings with throngs of paid posters on their walls at eye level. Along the walkways, we are assaulted by the haphazardly stuck flyers on lamp posts, bus stops and even garbage bins, all screaming for our attention. According to one research, we are hit by 40,000 messages the moment we are on the streets. Information comes to us, whether we want them or not. This is not only true to the off-line world, the online world is beginning to behave in that manner too. The oddest thing is we opt to have the information come to us. Do we really need all those information we subscribed via feedburners? I have so many opt-in information by signing up on those feedburners and eventually I have to unsubscribe some of them! I simply can’t catch up…

This is precisely why big brands pay big money to research companies, ad agencies, PR agencies to generate advertisements that can shout above the noise.

Anyway, check this video on the new and fast way to get information:

Technorati Tags: RSS